I find immense joy in the moments that bring people together. Whether it’s hosting a Christmas cocktail party or throwing a birthday dinner, I’ve learned that one of the greatest gifts I can give is the care I put into the details of the invitations, tablescape, menu, florals, and beyond. Crafting these experiences for my own people has taught me what truly makes a moment feel intentional and memorable.

These personal projects sparked my love for experiential marketing — a passion I’m actively growing into professionally. From shaping event creative and guest experiences during my time in BU AdLab, to translating human insights into brand activations in my Brand Experience Marketing course, to now supporting vendor coordination, logistics, and on-site production as a Production Assistant at Rafanelli Events, I’m continually learning how thoughtful details turn ideas into meaningful experiences.

Take a look below at some personal and professional projects I’ve brought to life, along with class concepts I’ve imagined and developed.

Be sure to read my Substack for more in depth on the parties!